At Send It Sunny, we’re revolutionizing surfing with heart. The sea is our home, our sanctuary, a place of freedom and purpose in every wave. But it’s dying from pollution, greed, and neglect. Coastal communities, the lifeblood of surf culture, face rising tides and shrinking resources. While big surf brands give 2% to conservation, we pledge 3% of profits to protect our oceans and the coastal communities that defend them. 

Every Send It Sunny product is guaranteed to be more useful to you and the ocean. Picture clean beaches for your kids, thriving reefs, and resilient coastal communities that protect rather than exploit. We’ve seen trashed breaks, fading ecosystems, and corroding coastal towns. We’re rewriting that story by giving you better than the crap you're used to. Our mission fuels conservation and community efforts, from rebuilding local ecosystems to supporting sustainable fishing. We’re fighting to keep our oceans alive, not just for today’s surfers but for every generation to come. Send It Sunny delivers strictly innovative surf gear for a cause that protects the undefendable. Join us, feel the ocean’s heartbeat, and surf for a brighter tomorrow.